Meet Lina Mayorga
Lina Mayorga is a multidisciplinary artist, painter, fashion designer, and visual storyteller whose work explores emotional weight, human presence, and transformation through material, observation, and place. Her practice moves fluidly between studio painting, urban sketching, travel-based documentation, and large-scale work.
Trained as a fashion designer at Parsons School of Design in New York, Lina built an early career rooted in sustainability, veganism, and material innovation. She founded a sustainable fashion brand called LMS, presented collections internationally, including fashion showa in Hong Kong, New York, London, Berlin, and developed product lines for Calvin Klein and Victoria’s Secret. Her work has been featured in outlets such as Women’s Wear Daily, NY1 News, Univision, Fashion TV, and Not Just a Label.
In recognition of her work in ethical design, Lina was a finalist for the Redress Design Award in Hong Kong and later received the ISKO ISKOOL Best Denim Talent Look Award. She has been invited to speak globally at institutions and platforms including FIT and PETA, Mazar US, and Neonyt Expo in Berlin, contributing to conversations on sustainability, veganism, and the future of fashion.
In 2025, Lina made a deliberate transition into painting, returning to art as a space for intuition, slowness, and emotional depth beyond production cycles. Her visual practice spans watercolor, acrylic, clay, and sculptural impasto, with a particular focus on heavy, three-dimensional paint surfaces where material itself carries weight. Alongside density and texture, she embraces softness and transparency, allowing contrast to mirror emotional experience.
Urban sketching and travel are integral to her process. Lina documents people and environments in motion: streets, cafés, transit spaces, and natural settings, using observation as research. These sketches inform larger studio works, where posture, gesture, clothing, and environment function as cultural language. Her work is influenced by nature, Korean aesthetics and symbolism, feminine energy, and the experience on earth.
Alongside her art practice, Lina is a co-founder of Plant Pastry, a family-run vegan bakery rooted in care, sustainability, and art, values that echo throughout her visual work.
She continues to develop a fine art practice rooted in material exploration, nature, sustainability, and emotional truth; allowing fashion to exist as art, not production, and painting to evolve between weight and softness.
SUSTAINABLE FASHION DESIGN
LMS By Lina Mayorga wants to combat the exploitation of animals, the excessive waste generated by fast fashion, and the absence of versatility. We want to instill a slow process in adopting ethical practices across the fashion industry, especially for multi-functional pieces.
After 2020, people have craved a connection to nature even more. At LMS, we aim to encourage people to connect with nature. We recognize the need for pieces that function well in both workplace or remote work settings and can seamlessly transition to the outdoors, allowing individuals to decompress in nature.
EMOTIONAL LANDSCAPES & CULTURAL ANTHROPOLOGY
My artistic practice is a multidisciplinary exploration of human evolution, deeply influenced by my heritage and travels to Korea. Each piece serves as a visual reportage of the raw pulse of human emotion, bridging the gap between the natural world and our collective growth
Through the use of tactile textures and organic forms, I document the enduring spirit of different cultures that impacted my life deeply, translating the atmospheric rhythms of global journeys into monumental spatial narratives involving the emotional evolution of people, including mine.
Convertible and sustainable work
We are committed to creating sustainable elegance and modern clothing that breaks stereotypes and promotes a conversation about the ethical and eco-friendly fashion industry.
We provide transformable garments designed to minimize material waste, overconsumption, and the inconvenience of changing multiple times. Our goal is to simplify people's lives, offering versatility for every occasion.
At LMS By Lina Mayorga, we are committed to reducing textile waste, extending the life of our garments. Our dedication extends to caring for animals, the environment, and people through the use of plant-based, recycled, or upcycled materials. We reduce water consumption, ensure fair wages and treatment, and avoid contributing to textile waste, embodying a holistic approach to sustainability.